The most rewarding part of our work is our role in growing emerging companies. The Language Project is the very best example of this. A full immersion Spanish language program for preschoolers – 12 year olds, TLP took a great business model and service and progressed from a few classes using photocopied handouts to a national education provider. This transformation featured slick activity books, an intuitive website with e-commerce class enrollment, ad campaigns, branding, social media management and more.
Hiring Fuller Creative eliminated the need to have an internal marketing staff, freeing up resources and providing the ability to focus on doing what TLP does best. In promoting TLP’s mission Fuller Creative speaks to the adults making the purchasing decision while appealing to the end user (children) in a way that is authentic and effective. The Language Project is set for continued growth and we are excited to promote them as they rise.
Douglas Products is a diverse company, made up of divisions ranging from Agriculture commodity and safety products to municipal sewer treatments and more. This line of product offerings is strong and the customer base of this 100 year old brand is solid and growing.
Fuller Creative came on to execute day to day marketing and design needs as well as the 2013 website overhaul, a 2014 rebrand and numerous print designs, product logos, advertisements, collateral and more along the way.
We set about to keep Douglas cruising at high altitude while adding value and design aesthetics that matched the stature of this longstanding institution. As we move forward, building on the foundation that each product offers, Fuller Creative will expand it’s marketing into more diverse channels, utilizing timeless strategies to create campaigns that provoke action in their customers.
Even with superior products and technical knowledge Ameriss faced the most common of marketing conundrums: how to overtake a more established competitor. At Fuller Creative we worked with them to establish a battle plan for taking their city, region and eventually the nation. To date we have taken this plan and visual brand across a wide variety of mediums. From a feature rich, responsive website to a 60+ page product catalog with interactive PDF version, multiple marketing sheets as well as a logo and brand tweak and collateral repackage.
We moved from a single project quote to working as their agency. We functioned as an autonomous but innovative marketing department capable of seeing the entire field and translating it to a yearly, quarterly, even daily plan.